Pre-Suasion Summary

1-Sentence-Summary: Pre-Suasion takes you through the latest social psychology research to explain how marketers, persuaders and our environment primes us to say certain things and take specific actions, as well as how you can harness the same ideas to master the art of persuasion.

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Option B Summary

1-Sentence-Summary: Option B shares the stories of people who’ve had to deal with a traumatizing event, most notably Facebook’s COO Sheryl Sandberg, to help you face adversity, become more resilient and find joy again after life punches you in the face.

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Option B Summary

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